About Me

A NOTE FROM THE FOUNDER

What Makes Zaddy Marketing Different

I’m Jen Polkowske — a growth strategist, former CPG marketing leader, and the operator behind some of the fastest revenue lifts you’ve seen on Shopify and in healthcare, wellness, and CPG.

I’ve spent 10+ years inside brands — not just consulting from the outside. I’ve run e-commerce, innovation, brand development, ops and growth at companies ranging from scrappy startups to global CPG organizations. I’ve lived the daily firefighting, the scaling pains, the chaotic ops realities, and the pressure to perform.

That’s why I don’t sell “packages.” I don’t believe in fluff. And I don’t pitch anything I wouldn’t use myself.

I work directly with founders and teams to create clarity, unlock revenue, and build systems that actually work in the real world — not just in a slide deck.

Integrity

I stand behind this core value with my whole heart, and will always give things to you straight.

Intention

Everything I do, I do with intention. No halfway solutions, no rushed objectives.

LET'S CHAT

Get In Touch.

Reach out today for a free consultation and a brief brand audit. Let’s see if we’re a good fit to work together to do BIG things!