I help emerging and scaling brands grow smarter, faster, and with purpose.
I’m a senior operator who builds your strategy, fixes your funnel, and drives real revenue —
without the fluff, gimmicks, or cookie-cutter agency playbooks.
I’m not here to sell you a pre-packaged playbook. I’m here to help you make the smartest decisions for your brand and your future. I don’t throw tactics at the wall to see what sticks — if it doesn’t make sense for your business, I won’t recommend it.
Instead, I help brands like yours identify the digital strategies that actually move the needle. The goal isn’t more marketing—it’s the right marketing.
I’m not a production agency, a content farm, or a one-size-fits-all vendor.
I work best when I can partner closely, prioritize intelligently, and focus on outcomes — not busywork.
I’m Jen Polkowske — a growth strategist, former CPG marketing leader, and the operator behind some of the fastest revenue lifts you’ve seen on Shopify and in healthcare, wellness, and CPG.
I’ve spent 10+ years inside brands — not just consulting from the outside. I’ve run e-commerce, innovation, brand development, ops and growth at companies ranging from scrappy startups to global CPG organizations. I’ve lived the daily firefighting, the scaling pains, the chaotic ops realities, and the pressure to perform.
That’s why I don’t sell “packages.” I don’t believe in fluff. And I don’t pitch anything I wouldn’t use myself.
I work directly with founders and teams to create clarity, unlock revenue, and build systems that actually work in the real world — not just in a slide deck.
I stand behind this core value with my whole heart, and will always give things to you straight.
Everything I do, I do with intention. No halfway solutions, no rushed objectives.
I work with consumer brands and healthcare-adjacent businesses that need more than surface-level marketing support.
Experience matters, but partnership matters more. I work closely with my clients, lead with integrity, and approach every engagement with the same level of care and accountability I expect for my own brand.
I specialize in growth strategy for brands where revenue is complex — not just clicks and impressions. That means understanding how e-commerce, CRM, retail, trade, and lifecycle marketing actually work together — and building systems that support real scale.
I support new and growing CPG brands at the foundational level — from early brand standup through channel setup, launch, and scale. I’ve worked across the full lifecycle of consumer brands, helping founders move from concept to shelf with the systems, standards, and structure required to grow responsibly.
As a GS1 partner, I help brands implement global product identification and data standards correctly from the start — reducing friction with retailers, distributors, and international markets as they scale.
I’ve supported brands operating across domestic and international markets, with an understanding of how compliance, labeling, and operational standards impact both marketing and growth strategy. My approach ensures marketing decisions align with operational reality — not against it.
Growth breaks when systems don’t talk to each other. I help brands design and optimize the infrastructure that supports scale — not just campaigns.
Here is just a small sampling of some of our latest partnership projects. These include web development, affiliate marketing, photography, event management, video development, advertising, e-commerce, social media marketing, and more.
Don’t just take my word for it… check out what some of my clients have to say about working together!
Reach out today for a free consultation and a brief brand audit. Let’s see if we’re a good fit to work together to do BIG things!